WASHINGTON — Facebook parent Meta said it will restore former President Donald Trump’s personal account in the coming weeks, ending a two-year suspension it imposed in the wake of the Jan. 6 insurrection.
The company said in a blog post it is adding “new guardrails” to ensure there are no “repeat offenders” who violate its rules, even if they are political candidates or world leaders.
“The public should be able to hear what their politicians are saying — the good, the bad and the ugly — so that they can make informed choices at the ballot box,” wrote Nick Clegg, Meta’s vice president of global affairs.
Clegg added according to AP that when there is a “clear risk” to real-world harm, Meta will intervene.
“In the event that Mr. Trump posts further violating content, the content will be removed and he will be suspended for between one month and two years, depending on the severity of the violation,” he wrote.
Facebook suspended Trump on Jan. 7, 2021, for praising people engaged in violent acts at the Capitol a day earlier. But the company had resisted earlier calls — including from its own employees — to remove Trump’s account.
Meta said Trump’s accounts will be restored “in the coming weeks” on both Facebook and Instagram. Banned from mainstream social media, Trump has been relying on Truth Social, which he launched after being blocked from Twitter.
Facebook is not only the world’s largest social media site, but had been a crucial source of fundraising revenue for Trump’s campaigns, which spent millions of dollars on the company’s ads in 2016 and 2020.
The move, which comes as Trump is ramping up his third run for the White House, will not only allow Trump to communicate directly with his 34 million followers — dramatically more than the 4.8 million who currently follow him on Truth Social — but will also allow him to resume direct fundraising.
During the suspension, his supporters were able to raise money for him, but couldn’t run ads directly from him or in his voice.
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