By Hamed Mahmoud
Kaspersky delivered stable business growth in 2020 and increased its global unaudited IFRS revenue to a total of 704 million*, representing a 3% YOY increase*. During a year filled with challenges associated with the pandemic, the company demonstrated positive results protecting users’ privacy and helping businesses mitigate cybersecurity risks amid increased digitalisation. Globally, the company’s performance was driven by stable and positive results in most of the regions, in particular in the Middle East (14%)
Along with an accelerated transition to the digital world and an online mode of working in 2020, the need for cybersecurity increased for many organisations. Kaspersky has been continuously working on delivering some of the best products and services in the industry to ensure protection of its customers across the globe and achieved significant success in both the B2B (+13% YOY) and B2C (+4% YOY) sectors. Kaspersky sales results in 2020 were one of the best in the company’s history.
“2020 was a game changer. The way we live, work, shop and socialize with one another has transformed much faster and more unpredictably than we could ever have imagined before the Covid-19 pandemic. We, as a business, also had to adapt to the new reality, and it was our responsibility to enable people to enjoy a safer tomorrow. The company’s operations increased in key business sectors, in particular we are improving considerably in enterprise, enabling businesses in META region to benefit from the best protection and security even in such uncertain times,” commented Amir Kanaan, Managing Director for the Middle East, Turkey and Africa at Kaspersky.
