VictoryLink for technology and marketing solutions has co-operated with Etisalat Misr to launch “The Academy” platform. The platform aims to provide training and educational courses for young people in artistic fields, to develop their capabilities and qualify them for the labour market.
The Academy platform is a new boom in the field of distance education, and it comes within the framework of the digital transformation process that all institutions are turning to under the auspices and support of the Egyptian state. The Academy is established at a time when online education is gaining momentum, as the Internet has become a major source of working, educational, and recreational life.
The Academy platform provides subscribers with a series of short, simplified videos to learn in easy steps. The platform begins its work with a series of short videos in the fields of scriptwriting, photography, and directing, in addition to courses in the art of cosmetology. The courses are provided by a group of experts and specialists in their fields, including the writer and scriptwriter Ahmed Murad, who offers a course specialised in writing, while Karim El-Hayal, co-founder of Design Point Studio, offers a course in photography. In the art of cosmetics, the beauty expert Zina El-Najjar will teach girls the secrets of showing beauty. After completing the training course, the platform provides pass certificates that help trainees in their future careers.
Engy El-Sabban, CEO and board member of VictoryLink, said: “The company seeks to create technological solutions that support the country’s trends in achieving development. In this regard, we created the Academy as a platform to provide content that contributes to developing youth skills, through simplified videos presented by creators who transfer their experiences to create a new generation of creative youth.
Al-Sabban added: “VictoryLink offers many solutions on the Academy’s platform that contribute to developing the capabilities of young people to qualify them for the labour market and bridge the gap between educational curricula and what the labour market requires, through a simplified method that suits young people at the same time at the lowest possible cost.”