Royal Developments, one of the leading real estate development companies in Eastern Cairo, launched “Monark”, its latest project in Mostakbal City, among its strategic plan to maximize its investments and expand in many new cities with various real estate projects, in a ceremony held by the company yesterday and performed by the international and Egyptian pioneer, musician Omar Khairat, in attendance of various public figures, artists, businessmen, real estate developers, success partners from different real estate marketing companies, and several journalists and media professionals, as part of the company’s vision, which aligns with the state’s strategy to build sustainable urban cities that achieve the highest return on investment.
Royal Developments Chairman Eng. Sherif Shaalan said during his opening speech that “Monark” project in the Mostakbal City, came following the company’s expansion plan based on several main axes, the most important of which is the construction of distinctive architectural and investment projects to enrich the company’s strength and performance in the Egyptian market as a kind of development of this performance, based on well studied and systematic plans for expansion in a way that achieves the company’s goals in leaving a distinctive imprint in all its current and future projects, assuring that the project will represent a marvelous trend in Mostakbal City, in terms of the project’s location, architectural designs, and entertainment services to provide the highest levels of life quality within the project.
Shaalan added that the new project is an integrated residential project located in the most distinguished places in Mostakbal City, in the first plot in the third phase, on an area of 40 acres, with total investments exceeding 6 billion pounds, offering a variety of new and unique services in this very attractive area for investment.
He pointed out that Mostakbal City is the natural expansion in Eastern Cairo and is distinguished by its exceptional location that links between the most vital areas and aligns with the state’s vision of urban expansion in a lot of new cities, noting that Royal Developments has been operating in the Egyptian market more than 16 years and started its developments in Eastern Cairo and expanded its projects gradually, as it implemented nearly 100 residential projects in numerous distinctive and most popular areas in the Fifth Settlement and New Cairo.
He showed that the urban renaissance that Egypt is currently witnessing, besides the diversity of various investment areas, was among the most important reasons that supported the expansion of real estate development companies and their presence in these areas, thus the company’s investments expanded to the New Administrative Capital and the implementation of Capital Prime Mall project in one of the best investment areas in MU23 district, which achieved high demand once it launches, and most of its units were sold, and construction rates exceeded 80%, which reflects the company’s strength and commitment in the Egyptian market, then came “Monark” project to maximize the company’s investments during the coming period.
CEO of Royal Developments Dr. Karim Shaalan said during his speech that “Monark” project is the natural development of the company’s urban performance during the current period and aligns with the company’s vision in construction, which is based on managing and exploiting spaces and providing all capabilities in order to create an integrated urban community, showing that the project is a fruitful result of the company’s efforts during the past years of work and supports our architectural plans and studies for the implementation of a diverse urban project in which all international standards for the application of life quality, as Mostakbal City is designed upon the highest standards of sustainability, luxury and the use of all means of modern technology in the management and operation of all city services, besides it is planned to saturate the lowest population density rates, 100 persons per acre within the city, which supports the establishment of a different life environmentally and socially, and thus provides happiness, comfort and luxury within this sustainable community.
Karim Shaalan added that Modtakbal City is distinguished by a unique strategic location, as it is characterized by its proximity to most of the main axes in Eastern Cairo on Suez Road, the Regional and Middle ring road, and minutes away from the most important quarters in the New Administrative Capital, Madinaty, New Heliopolis, Al Shorouk and Al Rehab, and thus it is one of the most attractive cities for investment, adding that “Monark” besides its architectural design, the application of sustainability standards, and the provision of all services, is distinguished by the variety of residential units that meet all the clients needs, as it includes 1,200 housing units, varying between apartments, villas, townhouses, and quattro units of various sizes, to provide the highest value at the best competitive price, in addition to the implementation of an integrated medical, administrative and commercial mall project, on an area of 5 acres, announcing the launching of the project’s first phase, which includes four phases, with a sales target estimated at 1.2 billion pounds by the end of 2023, indicating that the company has signed cooperation protocols with success partners to follow up design and implementation works, with major consulting offices to ensure the implementation of the project in accordance with all requirements of design and sustainability.
Royal Developments CEO explained that the company is now studying several investment opportunities in Western Cairo and the North Coast as part of its strategic plans to diversify its investments in various urban cities.
Dr. Yasser El Beltagy, YBA office Chairman and Founder of architectural and engineering consultancy and the consultant for the project, expressed his happiness in cooperating with Royal Developments, due to the company’s different vision and urban thinking, assuring that dealing with real estate developers with an engineering background is based on a scientific study in addition to practical experience, ensures the completion of a very distinctive, innovative and unique urban project, praising the company’s pioneering and very distinguished vision in implementing projects with a new perception in promising areas, showing that his office will manage and design the architectural and engineering works of Monark project.
Eng. Kamel Ibrahim CEO of Inversion Consultancy, which is specialized in the development and management consultancy of prominent real estate projects, said that their cooperation with Royal Developments is part of its expansion plan in the Egyptian market in cooperation with real estate development companies that offer creative ideas and future visions in the field of real estate investment to implement projects with strong investment returns.
He pointed out that their cooperation with Royal Developments is a great addition to the company, as it is one of the few companies that always seeks to be present in investment areas with high attractiveness and addresses certain segments of clients, and added that Mostakbal City is regarded as one of the highest profitable urban areas and preserving the investment value due to the presence of an infinite number of sustainable services and as a green city which operates with the highest technological standards in terms of managing security services, operation, and maintenance, and thus achieves the highest returns on investment for its residents.
He noted that Inversion has many young experiences, and extends for more than 25 years in projects management and development, pointing out that it supervised more than 35 projects distributed in different areas such as the Fifth Settlement, The New Administrative Capital, Western Cairo, the northwest coast, Ras Sidr, Upper Egypt, and Mostakbal City, and these projects are owned by more than 20 companies operating in the Egyptian market, all of which owe a good reputation, with a total sales volume exceeding 100 billion pounds.
For his part, Saher Magdy Royal Developments Head of the commercial sector, indicated that his company focuses during the coming period on the diversity of its projects and sold areas in accordance with clients requirements and the provision of all services and luxury factors, explaining that “Monark” is characterized by the diversity of spaces, as the areas of apartments range from 115 meters to 230 meters, and villas start from 200 meters to 275 meters, adding that mixed units will be offered in the first phase, equivalent to 20% of the total project area, with various payment systems starting from zero down payment and payment periods up to 10 years installment, on the occasion of launching of the project, referring to the various project services and providing sustainability standard, and all means of relief and luxury with innovative designs, which enables it to be one of the best real estate projects in the Mostakbal City and achieves the company’s vision in building communities with investment on return with the best competitive price in the city.
Amr EL-Azab Royal Developments Director of Marketing Sector said that Monark project ensures providing a different standard of living in terms of the diversity of green spaces and scenic landscapes available everywhere within the residential compound, in addition to taking into account all standards of privacy, security, and luxury by using modern technology either in innovative architectural designs or in management, operation, and the maintenance of all services in the project, besides the project contains green spaces and services that represent about 80% of the total area of the project, which makes all residential units enjoy natural landscapes that achieves comfort and luxury so that the company’s clients live in a residential resort with unique property advantages.
He pointed out that the company’s marketing plan during the coming period will depend on the experience of its founders in developing their goals and keeping pace with market changes that impose fierce competition with the great urban development that Egypt is witnessing now, and their insistence on success, growth, and development of performance and quality to provide a happy life for all its clients.
