Egypt’s Minister of Supply and Internal Trade Sherif Farouk announced on Tuesday the official launch of a nationwide price reduction initiative in all consumer complexes operated by the Holding Company for Food Industries across the country.
Following directives from Prime Minister Moustafa Madbouly, the government has launched a new initiative to ease the financial burden on citizens by offering essential goods at reduced prices.
In its initial phase, the scheme provides discounts of up to 18 per cent on high-demand food items such as meat, poultry, sugar, rice, oils, tea, and pasta. The minister noted that the initiative operates within a free-market framework by boosting the supply of goods and encouraging producers and traders to lower their profit margins.
The plan involves streamlining supply chains and reducing the number of intermediaries to help stabilise prices. The minister highlighted that the government has already successfully brought down the prices of key items like sugar, oil, poultry, and eggs compared to the previous year, thanks to a greater supply and enhanced cooperation across the trade sector.
This initiative is being implemented in coordination with the private sector, including the General Federation of Chambers of Commerce, the Federation of Egyptian Industries, the Chamber of Food Industries, and major retailers and food producers. The goal is to ensure that discounted goods are widely available to citizens across all governorates.
Ultimately, this effort is part of the government’s broader strategy to achieve market balance, support competition, and reduce costs while upholding the principles of a free-market system.
